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Club/Pub | Foodworks Owner

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About Us

ClubIT is a total solution IT and Club Systems provider.

ClubIT can provide complete IT hardware, software maintenance, manage your complete IT infrastructure and in addition to this provide you with our own systems to drive your Club’s operations daily.

One provider taking care of everything means less system down time, better quality service and a more personalised service to the needs of your Club.

The ClubIT Story

ClubIT grew out of Ben Smith’s(Managing Director) work in the club industry as a consultant.  Over a number of years Ben began to recognise ongoing issues with the current gaming systems on the market and realised something needed to be done..

Between 2005-2008, a number of common recurring themes became apparent in the Clubs and Gaming Industry.

  • Many programs and systems around were based on old programming paradigms, specifications and methodologies.
  • We found on many occasions when bringing IT infrastructure up to date in the industry many conflicts and problems in doing so with the old technology that Clubs were using.
  • Many club managers had told us they were frustrated by the lack of innovation from the major companies.
  • None of the software we came into contact with, was of commercial (mass scale) quality (with the exception of one or two).
  • When we further investigated existing systems we additionally discovered the majority of UI’s were designed by programmers and many had a very steep learning curves, most clubs we found weren’t fully utilizing their software and it’s features because they simply didn’t know how or found it too hard.

In 2007, Ben Smith  committed to re-entering the software market(after publishing software world wide with Manaccom in the past), bringing his experience of commercial software development to the business, utilizing our direct line to the everyday users, developed a software strategy based on extreme simplicity, attractive ui’s, utilizing the latest methodologies to work towards a simple plug-in and play solution for the Clubs and Gaming Industry.

In 2009, ClubIT deployed its new membership and promotions platform to a number of clubs.

In 2010, ClubIT’s complete Player tracking and Loyalty system is now here…Get Ready.

The ClubIT Difference

  • We were conscious that doing something new, exciting and different required a fundamental shift in the current way of thinking within the industry, so a number of talented non-industry people were brought into the mix to develop the basics.
  • In understanding this however, we noted the value of lessons from the past (and some of the hidden internal industry knowledge) and were fortunate enough to have a couple of members of the team who had worked for the major’s before building the initial loyalty systems.
  • The combination of old school and new school meant we were able to build something completely new and innovative whilst retaining some of the most basic fundamentals in current gaming systems.


The ClubIT Difference

- We were conscious that doing something new, exciting and different required a fundamental shift in the current way of thinking within the industry, so a number of talented non-industry people were brought into the mix to develop the basics.

- In understanding this however, we noted the value of lessons from the past (and some of the hidden internal industry knowledge) and were fortunate enough to have a couple of members of the team who had worked for the major’s before building the initial loyalty systems.

- The combination of old school and new school meant we were able to build something completely new and innovative whilst retaining some of the most basic fundamentals in current gaming systems.